Alya Marrakchi Named GC Exchange FZE Managing Director

Alya Marrakchi has been promoted to Managing Director at GCEX.

GC Exchange FZE, known as GCEX, announced that the Virtual Assets Regulatory Authority (VARA) has approved the appointment of Alya Marrakchi as Managing Director.

GCEX is a Virtual Asset Service Provider (VASP) regulated by VARA in Dubai to provide Broker-Dealer Services. Marrakchi will lead the company in her role as Managing Director, subject to the applicable regulatory requirements.

The appointment supports GCEX's ongoing operations under its VARA regulatory framework and its focus on providing regulated virtual asset services in Dubai.

About GCEX

GCEX is the trading name of the GC Exchange group, a regulated digital prime brokerage founded in 2018 and headquartered in London, with offices across Europe, the Middle East and Asia. GCEX serves institutional and professional clients trading digital assets, FX and commodities, operating under regulatory authorisation in the UK, the EU and the UAE.

Regulation sits at the centre of the model, not alongside it. GCEX does not act as counterparty to client trades and does not take proprietary market positions. Clients can choose between execution-only and credit-based trading models, backed by liquidity from Tier 1 providers including B2C2, Wintermute, Cumberland, and more. There's no retail flow mixing in GCEX's core institutional business.

In September 2025, GCEX acquired GlobalBlock, a specialist crypto brokerage and asset management firm serving high-net-worth individuals, family offices, asset managers and corporates. The acquisition extended GCEX's reach into wealth-focused digital asset services alongside its existing institutional trading and liquidity business. GlobalBlock and GCEX Group are not authorised or regulated by the FCA for the provision of cryptoasset services, as cryptoassets are not regulated in the UK. GlobalBlock's UK cryptoasset financial promotions have been approved for communication by an FCA-authorised firm under the FCA's cryptoasset financial promotions regime.

GCEX's digital asset offering spans spot trading, currency exchange and collateral management, supported by Fireblocks MPC custody infrastructure. Institutional strategies are available under the GlobalBlock brand, including GB10 and GB Yield.