Kraken Names Lincoln Bartlett as Head of OTC Sales

Lincoln Bartlett Named Head of OTC Sales at Kraken

Kraken has appointed Lincoln Bartlett as Head of OTC Sales. The move adds a new leader to the firm's institutional business as it keeps building out services for professional clients.

In this role, Bartlett will lead Kraken's over-the-counter sales strategy and work with institutional customers. He is also expected to support traders who need deeper liquidity, custom execution, and direct access to digital asset markets.

Kraken launched in 2011 and is one of the longest-running names in crypto. The company now offers crypto trading, stocks, futures, staking, payments, and institutional infrastructure. It also serves clients in more than 190 countries.

The appointment comes as demand for digital asset services keeps shifting. Many institutional clients now want OTC trading because it can offer larger trades, less market impact, and more flexible execution than standard exchange order books.

As Head of OTC Sales, Bartlett is likely to play a central part in that effort. His work will focus on client relationships, large-volume transactions, and helping institutions move through crypto markets with more confidence.

Kraken has been broadening its platform beyond crypto trading alone, and OTC sales is a key part of that plan. With Bartlett in the role, the company is adding more support for institutions and high-volume traders that need reliable access to liquidity and execution services.