Global fintech broker ATFX has appointed Muntaser W Halaseh as Vice President of Sales for the Middle East and North Africa (MENA), as it steps up its growth plans across the region.
The company said the appointment supports its push into key MENA markets, where interest in online trading and investment products keeps growing. In this role, Halaseh will lead sales efforts, improve client acquisition strategies, and help build strong commercial teams across the region.
Halaseh brings broad experience in financial services and regional market growth. He has a solid record in increasing revenue, building long-term client ties, and putting sales plans into action at scale. Because of that background, ATFX expects him to strengthen its ability to offer trading solutions that fit local client needs while keeping service at the center of its approach.
At the same time, the company said this hire fits into its wider plan to build a stronger and more scalable setup across MENA. Its main focus includes better access to liquidity, stronger execution, and clear risk management standards. Together, these areas support steady growth in a highly competitive market.
ATFX has also continued to invest in its regional business through technology, compliance, and hiring. As a result, the firm is working to build a deeper presence in the Middle East and North Africa, where regulatory changes and rising investor activity are opening up new opportunities.
In his new position, Halaseh will help connect regional sales plans with ATFX's global strategy, while also responding to the specific needs of MENA markets. His leadership is expected to support faster regional growth and strengthen ATFX's standing as a trusted trading services provider.
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